In putting together our training curriculum, we added a section talking about how Google has so many tools and add-ons to make your SEO life a lot easier. One of them is a buried little gem called the “Wonder Wheel.”
At left is a screen shot of where to find the elusive '”Wonder Wheel.” After you enter your search term and Google displays the search results, click on the “More Search Terms” link on the left side menu bar.
This will expand the menu at left and display additional options for your search and SEO activities.
“Wonder Wheel” is useful for determining the associative keywords for the search term entered. For example, our test search term “email scraper” shows a “Wonder Wheel” of items such as “email extractor” and “email harvester.”
The image at right shows what Google displays when you enter our search term like “eMail Scraper.”
Google does limit the number of spokes displayed to only give you the best options for keyword determination.
The neat thing about this tool is that you can actually crawl through the spokes of the wheel and expand them to get more keyword ideas.
If we hit the link that is for “Craigslist email scraper,” we see that the image now rubber-bands out and we can now see where that spoke takes us.
Now we are presented with a new set of strong keyword phrases that are determined based of the linked text (Craigslist email scraper).
The links and lists can seem to go on forever. It’s best to stick with your power search phrase (“email scraper” in our example) and work with the keywords shown in the first spokes.
Once you have these keywords, be sure to use them within your posts and pages, H1 and H2 tags, your site description and your site content. This is just another example of the type of information you will receive in our training curriculum.
We hope to have initial publishing done this week and will always be adding more and more products and training materials. Be sure to also look for our upcoming PodCasts! Happy marketing!
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